Resources

Creating exceptional guest experiences, while keeping your business plan on track, can be a balancing act. These best-practice guides and relevant tips are designed to help you make informed decisions. Along with the tools and insights in Partner Central, this content can help you create strategies that support your business goals.

Revenue management

Get tips on designing the best revenue strategy for you – ensuring rooms are sold at the right time, at the best rate, to travelers who will love staying with you.

Distribution strategy

Discover the most effective channels for reaching and engaging your travelers and how to develop a channel mix to increase occupancy as travel returns.

Marketing your property

Capture more travelers as demand returns. Create strategies to attract your ideal guests, showcase your property, and focus your efforts.

Guest relations

Learn how to set traveler expectations and deliver excellent experiences that make guests feel valued and safe during their stay.

Our resources for hotels – from large independents to inns and guest houses — are here to help you improve performance, rebuild business, and attract your best guests.

Browse our step-by-step guides, glossaries, and best practices tips to stay informed and make confident decisions.

Whether you’re interested in learning how to create a hotel revenue strategy or learn about industry concepts like the billboard effect, our straightforward articles help you navigate this constantly changing industry.